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What Makes a Trend a Trend?

Shirley Jones Luke
4 min readJul 31, 2024

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How Fashion Becomes Trendy.

Photo Source: Glam Observer

Fashion is cyclical. This means that what was hot in the 90s became the trend in the 2020s. A fashion trend could last through several seasons or be gone by the end of one season. For example, long hair bows are trending now but could be out of fashion by next Spring.

There are many reasons a particular style becomes a trend. It may be posted across social media platforms like TikTok and Snapchat, a specific shoe or sneaker worn by a celebrity, or a particular style of denim worn by fashion editors and influencers. Music artists often set the fashion trends, and their fans follow suit.

Here is more on how a trend becomes a trend:

Fashion trends are more than fleeting moments in the sartorial world; they reflect society’s evolving tastes, values, and technological advancements. A fashion trend becomes a trend through a complex interplay of various factors, including cultural influence, celebrity endorsement, media propagation, designer innovation, and consumer behavior. Let’s examine the dynamics that contribute to the emergence and sustainability of fashion trends.

Cultural Influence

Cultural influence is the most significant factor in establishing a fashion trend. Fashion is a mirror of the times, reflecting societal changes…

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Shirley Jones Luke
Shirley Jones Luke

Written by Shirley Jones Luke

Shirley is a writer. Ms. Luke enjoys books, fashion and travel. She is working on her second poetry manuscript, a collection of essays, and a fiction novel.

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