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How are Colors Chosen for Every Fashion Season?
The Process Behind the Selection
I’ve always wondered how colors are chosen for an upcoming season. Designers and fashion magazines are always looking at the following season. For example, New York Fashion Week in September 2024 focuses on the fashion colors and trends for Spring/Summer 2025. In February 2025, NYFW will concentrate on the colors and trends of Fall 2025.
Here are some resources on the subject of color selection:
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Dec 19, 2022
Two ton sur ton looks (see paragraph 3) from Max Mara resort SS23 and Stella McCartney SS23. Images via Catwalkpictures.com
Fashion is one of the most important visual phenomena of our time, and color plays a major role in it. In this background article, we discuss the difference between primary and secondary colors…